Lussopack

No traffic lost during the rebrand and website migration

Lussopack is a premium packaging manufacturer serving the global luxury market. The company specializes in high-end boxes, pouches, displays, and eco-friendly packaging for industries such as jewelry, fashion, cosmetics, and candles. With decades of craftsmanship and a reputation for design innovation, Lussopack is trusted by leading luxury brands across Asia, Europe, and the Middle East. Their packaging solutions go beyond functionality, they reflect brand prestige and customer experience. Industry & Location: Luxury packaging solutions, Global (Headquarter in Asia)

Challenges

Low rankings for competitive industry terms → meaning valuable traffic was going to competitors.

Limited search-optimized content → product and blog pages weren’t aligned with how buyers actually searched.

Weak digital lead generation → most inquiries came through referrals and offline networks, restricting scalable growth.

Missed international opportunities → as luxury packaging is often sourced across borders, ranking globally was critical.

SEO Solutions

Over a 10-month period (March – December 2024), Lussopack saw remarkable results, proving how quickly a focused SEO strategy can shift performance.

  • +317.8% overall traffic growth → 5,557 sessions in just 10 months, proving the website had become a stronger digital channel for attracting new B2B clients
  • +4,152% organic sessions → 3,019 visits from Google search, showing SEO transformed organic search into a major acquisition driver
  • +3,892% growth in organic users → 2,036 new potential customers, many discovering Lussopack for the very first time through targeted keyword visibility
  • +3,280% increase in organic pageviews → 7,708 views, reflecting higher engagement as visitors explored product categories and blog content
  • Bounce rate improved by –15.4% → stronger alignment between user intent and site content

 

Top-performing content and landing pages:

For Lussopack, growth was driven by a combination of educational blog content and product-focused pages. Articles such as the luxury packaging guide, international packaging symbols, and candle packaging ideas proved especially effective in attracting organic traffic from global audiences researching packaging trends. At the same time, core product pages like jewelry boxes and materials provided direct entry points for potential B2B buyers. This mix of authoritative content and high-intent product pages positioned Lussopack as a trusted knowledge source in the luxury packaging space.

Lussopack Achieves 317% Traffic Growth in 10 Months

Lussopack is a premium packaging manufacturer serving the global luxury market. The company specializes in high-end boxes, pouches, displays, and eco-friendly packaging for industries such as jewelry, fashion, cosmetics, and candles. With decades of craftsmanship and a reputation for design innovation, Lussopack is trusted by leading luxury brands across Asia, Europe, and the Middle East. Their packaging solutions go beyond functionality, they reflect brand prestige and customer experience. Industry & Location: Luxury packaging solutions, Global (Headquarter in Asia)

Let's explore

Strong Performance to Highlight

Session

+4,152% organic sessions, reaching 3,019 visits over ten months, turning Google search into a major traffic driver.

Pageviews

+3,280% organic pageviews, rising to 7,708 views as visitors engaged more deeply with product and blog content.

New Users

+3,912% new organic users, attracting 2,006 visitors from a global audience of procurement managers actively seeking luxury packaging solutions.

Channel

Organic search established itself as a consistent lead-generation channel, reducing reliance on offline referrals and expanding global reach.

Content

Blog posts on luxury packaging trends and design ideas became strong traffic drivers, boosting visibility for both informational and product-focused searches.

Bounce Rate

Bounce rate improved by –15.4%. With better keyword targeting and page optimization, users found content more relevant, resulting in longer sessions and lower drop-offs.

Our SEO Strategy

Search Studio developed an SEO roadmap designed to make Lussopack visible where it mattered most: in front of high-intent buyers searching online.

Keyword Research & Mapping

We conducted deep keyword research to uncover high-value, buyer-intent terms across multiple product categories. For example, keywords like luxury jewelry box manufacturer, eco-friendly packaging for jewelry, and luxury cosmetic packaging were prioritized. These were mapped to existing service pages and became the foundation for new, optimized content.

On-Page SEO Improvements

We improved page-level SEO by optimizing meta titles, descriptions, headings, and internal linking. Product pages like Jewelry Boxes, Cosmetic Packaging, and Displays were rewritten with clearer product descriptions and keyword integration, ensuring they matched both search engine algorithms and user expectations.

Technical SEO Fixes

Our team audited and improved site crawlability, mobile performance, and indexing. We optimized site architecture so Google could better understand product hierarchies, while also addressing bounce rate and loading speed issues. This provided a smoother experience for international buyers accessing the site from different devices.

Technical SEO Fixes

Our team audited and improved site crawlability, mobile performance, and indexing. We optimized site architecture so Google could better understand product hierarchies, while also addressing bounce rate and loading speed issues. This provided a smoother experience for international buyers accessing the site from different devices.

Local & Global SEO

Although Lussopack serves a global audience, we also strengthened geographic signals for key regions. This included optimizing Google Business Profiles and creating localized content tailored for international markets.

Backlink Building

To increase domain authority, we secured strategic backlinks from industry directories, design publications, sustainability blogs, and trade organizations. These high-quality links boosted trust in Google’s algorithm and helped Lussopack gain visibility in competitive global searches.

Check out these incredible numbers

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