AI Search Agency for Businesses in Thailand

Your customers aren’t just using Google anymore. We help your business show up in ChatGPT, Perplexity, and Google AI Overviews, not just traditional search results.

GEO (Generative Engine Optimisation) specialists in Thailand
AI Search strategy built on a strong SEO foundation
Senior-led. Every client works directly with our specialists.

Search Has Moved. Has Your Business?

Your customers are asking ChatGPT questions your business should be answering. They’re getting summaries from Google AI Overviews that never link back to you. They’re trusting Perplexity results you don’t appear in.

GEO is how you fix that. And right now, very few agencies in Thailand are doing it properly.

Traditional SEO

Google or Bing rankings

Organic visibility in blue-link results

Where: Google search results=
Goal: Drive clicks to your website
Measured by: Rankings, organic traffic, conversions
Built on: Keywords, backlinks, technical structure, on-page content
Timeline: 4 to 6 months for meaningful movement

AI Search

AI-generated answers

Citations in ChatGPT, Perplexity, AI Overviews

Where: ChatGPT, Perplexity, Google AI Overviews, Bing Copilot
Goal: Become a trusted source AI systems cite
Measured by: Brand citations, AI share of voice, mention frequency
Built on: EEAT, content authority, structured data, topical depth
Timeline: 4 to 6 months, works best alongside SEO

The AI Platforms We Optimise For

our customers don’t all search the same way anymore. Some open Google. Some ask ChatGPT. Some use Perplexity to research before they buy. Some get answers directly from Google’s AI Overview without clicking anything. We optimise your brand’s presence across all of them, so wherever your customers are looking, you have a chance of being part of the answer.

Google AI Overviews

The AI-generated summaries appearing at the top of Google search results. Increasingly appearing for both informational and commercial queries.

ChatGPT

The world’s most widely used AI assistant. When users ask business or product questions, ChatGPT pulls from sources it considers credible and well-structured.

Perplexity

A search tool built entirely around AI-generated answers with citations. Popular with researchers, professionals, and early adopters and growing fast.

Bing Copilot

Microsoft’s AI search integration, drawing on Bing’s index with AI synthesis on top. Often overlooked, but relevant for B2B audiences and certain international markets.

Our AI Search and GEO Optimisation Services

GEO isn’t a single tactic. It’s a set of disciplines that, working together, make your business the kind of source AI systems reference. Here’s what that looks like in practice.

Content Authority Building

AI systems favour sources that demonstrate genuine expertise on a topic. We audit your existing content, identify gaps, and build out the depth and structure needed to become a trusted reference in your industry. This includes on-page SEO, topic clustering, and long-form content that answers the questions AI models are trained to address.

EEAT Optimisation

Google and AI systems alike assess Experience, Expertise, Authoritativeness, and Trustworthiness before citing a source. We work through your site systematically, author credentials, about pages, editorial standards, external citations to strengthen your EEAT signals.

Structured Data and Schema

AI systems parse structured data to understand what your content is about and who it’s from. We implement and audit schema markup across your site so your content is as machine-readable as it is human-readable. This supports both technical SEO and AI visibility.

Brand Citation and Digital PR

Being mentioned, cited, and linked to by other credible sources is one of the strongest signals that AI systems use. We work on link building and digital PR strategies specifically designed to increase your brand’s presence across the web in ways that AI models recognise.

Conversational Keyword Strategy

People ask AI tools questions differently from how they type into Google. We research the natural language questions your customers are asking AI systems and build content that directly answers them clearly, accurately, and in a way that positions your brand as the answer.

AI Visibility Monitoring and Reporting

We track how your brand appears in AI-generated answers across key platforms and queries, reporting on citation frequency, share of voice, and changes over time. This is a newer discipline and the tools are evolving fast. We stay on top of what’s measurable and report honestly on what we can and can’t track.

Balanced SEO Approach

We optimize your website for both traditional search engines and AI platforms. Our strategy helps your content perform well in search results and makes it accessible and quotable for AI systems, so you don’t have to choose between the two!

How Our AI Search Optimisation Process Works

At Search Studio, we follow a systematic approach to ensure your SEO campaign is effective and aligned with your business goals. Here’s our step-by-step roadmap:

AI Visibility Audit

We start by assessing where your business currently stands in AI-generated answers. Which queries are returning AI results? Where are your competitors appearing? Where are you missing? This gives us a clear baseline and shapes the strategy.

Content and EEAT Assessment

We review your existing content against the signals that AI systems use to evaluate trust and authority. We look at content depth, topical coverage, author credibility, structured data, and external citation patterns.

Strategy and Roadmap

Based on the audit, we build a prioritised roadmap. Some improvements are quick (schema fixes, content restructuring). Others are longer plays (topical authority building, digital PR). We’ll tell you what to expect and when.

Implementation

We execute the strategy across content, technical, and off-page workstreams. For clients on a Managed SEO retainer, GEO work is integrated into the existing campaign. For standalone GEO clients, we run a focused engagement.

Monitor, Measure, Refine

AI Search is a fast-moving space. We monitor your visibility across platforms, track what’s working, and adjust the strategy as the tools and AI systems themselves evolve. You get regular reports in plain language, not just data.

You'll Work Directly With

Our Specialists

Fonthip

Passionate About SEO, Dedicated to Your Growth.

I’ve been doing SEO for over 10 years and I’ve watched every major shift in how Google works. AI Search is the biggest change I’ve seen since the Penguin and Panda updates. We started building GEO into our client work early because I could see where things were heading. Most agencies are still catching up.

"My goal is to make sure our clients stay visible, no matter how search changes"

Mam

Client-centric SEO that Delivers Results

What I find interesting about GEO is that it rewards the same things we’ve always believed in: genuine expertise, well-structured content, real authority. It’s not a shortcut. It’s a higher standard. And that suits us.

"Clients come to us because they want to do this properly. That's exactly what we're here for."

“Our Success Stories”

Overview of successful projects with

before

after results.

Increase The Organic Traffic

0 %

“What Our Clients Say”

Positive feedback from satisfied clients.

Renaud d’Hercourt

Founder at Metro Beauty Centers

“For the past 14 years we have worked with various SEO agencies, all of which were nothing but a bunch of crooks; until we found Search Studio in Chiang Mai. We have been working together for almost 2 years now and we could not be more happy, they deliver great results. Building backlinks, writing blog articles and various SEO optimizations on our website, fantastic work done, and in perfect English. I am quite impressed because medical aesthetics is not their area of expertise and yet they write excellent and very relevant articles, something I have never seen with other agencies I have had the misfortune to work with in the past. You can rely on them in any case, they will achieve and deliver only the best results. Thank you Search Studio!”

Joe McCord

Head of Growth at Pinch Payments

“In just a few months, Fonthip and her team at Search Studio have transformed our online performance. They have significantly improved our website’s SEO, resulting in a massive increase in leads and conversions. Search Studio has proven to be one of the invaluable partners for our SEO journey. Their expertise and knowledge have truly impressed us.”

Diederik de Gee

Managing Director at VPS HiSpeed

“Search Studio has been doing SEO for us for more than six years already. With Search Studio’s SEO expertise, we have dramatically improved our position in the market. They are doing a great job. Best SEO company! Very happy to work with them. Professional, friendly, helpful.”

Our Growing Partners Trusted By

Common Questions About AI Search and GEO Optimisation

What exactly is GEO and how is it different from SEO?

SEO (Search Engine Optimisation) focuses on ranking in traditional search results, primarily Google’s blue links. GEO (Generative Engine Optimisation) focuses on appearing in AI-generated answers, where tools like ChatGPT, Perplexity, and Google AI Overviews synthesise information and cite sources directly. The two disciplines overlap heavily, strong SEO supports GEO, but GEO requires additional focus on content authority, EEAT signals, structured data, and conversational content formats.

Does my business actually need GEO right now?

It depends on your industry and audience. For some businesses, AI Search is already a significant source of discovery. For others, it’s growing but not dominant yet. What we consistently find is that the businesses building GEO presence now face less competition for those AI citations than they will in two or three years. Getting in early matters.

Can you guarantee my business will appear in ChatGPT or Perplexity answers?

No. And anyone who says they can is not being honest with you. AI systems make their own decisions about which sources to cite, and those decisions aren’t fully transparent. What we can do is build the signals , content authority, EEAT, structured data, external citations that consistently correlate with appearing in AI-generated answers. We report on measurable progress honestly.

How long does GEO take to show results?

Similar to traditional SEO, GEO is a medium to long-term investment. Some improvements, like schema fixes and content restructuring, can have relatively quick effects. Building genuine topical authority and brand citation across the web takes longer, typically 4 to 6 months before meaningful movement. We’ll give you a realistic picture at the start.

Do I need to be doing SEO already to benefit from GEO?

A strong SEO foundation makes GEO significantly more effective. If your site has serious technical issues or thin content, we’d address those first. In most cases, we run GEO as part of a Managed SEO engagement rather than as a completely separate service.

How do you measure GEO results?

This is an honest answer: measurement in GEO is still maturing. We track brand mention frequency in AI outputs, share of voice across key queries, citation patterns, and the content and authority signals that correlate with AI visibility. We also track traditional SEO metrics alongside, since the two are connected. We’ll be upfront about what we can measure well and what’s still difficult to quantify.

Which businesses benefit most from AI Search optimisation?

Any business where customers research before buying tends to benefit. Healthcare, professional services, B2B, hospitality, real estate, industries where trust and authority matter. If people are asking questions in your space, AI systems are answering them. The question is whether your business is part of that answer.

What are common mistakes to avoid with AI SEO?

Common pitfalls include using overly complex language, burying important answers in long paragraphs, not keeping content up to date, and lacking clear organization. Content that is difficult for AI systems to interpret is less likely to be cited.

How much does AI SEO cost?

Costs can vary depending on the scope of work and your website’s needs. Packages may range from targeted content updates to comprehensive optimization and monitoring services. It’s best to request a quote based on your goals.

What sets your AI SEO services apart from others?

Our commitment to clarity, results, honesty, education, and long-term partnerships sets us apart. We tailor our strategies to meet your specific needs and maintain transparency throughout the process.

Is AI SEO relevant for every type of business?

Most businesses can benefit from increased visibility in AI-generated search results, especially those seeking to establish authority in their field or answer common industry questions. AI SEO is especially helpful for brands wanting to stay ahead as search habits evolve.

How do I get started with AI SEO?

Getting started is easy! Simply contact us for a free consultation, and we’ll discuss your business needs and goals, and develop a customized SEO strategy for you.

Want to Know How Visible Your Business Is in AI Search?

We offer a free consultation that includes an initial look at where your business currently appears in AI-generated answers for your key topics.

No hard sell. Just a clear picture of where you stand and what’s worth doing about it.

Start Meeting With Us